A bit more Sauce

James has posted a bit more info about our planned workshop

sauce.jpgJohnnie Moore and I are holding Open Sauce workshops in London for companies interested in exploring marketing in a networked world.

We will clear the mists surrounding the world of blogs and consumer generated media (which I know many UK marketeers find completely bemusing) and tackle some of the bigger issues involved in the growing world of open source marketing which you can read about here, here and here.

The sessions will be fun, practical and easy going. There will be lots of case studies from the US (where even the head of GM writes a blog) and some exercises designed to help you add a little bit of Open Sauce to your next marketing plan or brief.

We’ve pencilled in the first for 17 February in the morning but we’ll take reservations once we’ve finalised a few details. And we’ll both be blogging our experience of creating and running it.


2 thoughts on “A bit more Sauce

  1. Broadband and Me

    Ooh you are Open Sauce, but I like you…

    A bit more Sauce Johnnie and James are developing a workshop to show the world (well London at least) what Open Source is all about and how some of its basic tenets can be applied directly to a marketing campaign,…

  2. Broadband and Me

    Getting saucier…

    Johnnie and James get their Sauce together: Getting saucier… Ok, so James and I are making progress on our Open Sauce workshops. We didn’t get our act together for our original date but we are now committing. The first workshop…


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