Johnnie Moore

Emotions

Johnnie Moore

Johnnie Moore

I’m Johnnie Moore, and I help people work better together

Shawn Callahan sometimes shares this little video clip with people without much preamble, and then asks them what they see happening:

OK, most people ascribe human emotions and actions to the shapes. They say things like, “the big triangle was bullying the little triangle and the circle but the little triangle saved the circle.” Or they will ascribe roles to the shapes saying things like “the father didn’t like the boyfriend but despite being pushed away the boyfriend still went out with the girl and the father was angry.”

We like to tell ourselves a story to explain what’s happening rather than merely say they are geometric shapes moving on a two-dimensional plane. And because we tell ourselves a story we feel emotions as the story unfolds. And depending on our surroundings, we will verbalise these emotions.

I love this. It falls into my celery stick collection: At school, I wasn’t much good at biology (the room smelt funny, for one thing). But I remember the experiment where we put a stick of celery into a dish of blue dye. And watched the dye get sucked up by the celery, thereby revealing the mysteries of capillary action. Shawn’s experiment really shows at a fundamental level how emotion and storytelling influence how we understand the world. Reason and emotion are bound together.

Shawn also goes onto to suggest that a byproduct of his experiment is that it gives him a clue about the level of fear among the group he is working with.

Hat tip: Nancy White pointed me to this post. I should have been reading Shawn’s blog anyway!

Share Post

More Posts

Conversational leadership

David Gurteen tweeted this interesting article (pdf): Conversational Leadership: Thinking together for a change It makes a lot of sense to me pushing for a

Scaling or evolving?

This post really interests me: Innovation for Development: Scaling Up or Evolving? As they complete some pilot experiments in development work the authors recognise that

Jersey

I’ve just given a presentation on Beyond Branding in Jersey. It was fun to take ideas that have been percolating for months and give them

Badgers and the joy of complexity

Great article in today’s Independent. The government decided to take action to stop the spread of TB among cattle. They found that badgers were to

More on what is marketing…

Jennifer Rice continues our rolling dialogue about what marketing’s job is. I appreciate Jen for keeping a good thoughtful exploration going. David Foster at PhotonCourier

Chautauqua

I’ll be taking part in the Chautauqua online discussion of Beyond Branding, from 15th to 29th February. Fellow authors Denzil Meyers, Chris Macrae, Julie Anixter

Microsoft’s embarassing metadata

Found via Richard Gayle is Strike that Out Sam. This is a cheeky exploitation of the fact that Microsoft Word documents retain the fingerprints of

More Updates

Emotional debt

Releasing the hidden costs of pent up frustrations

Aliveness

Finding the aliveness below the surface of stuck

Johnnie Moore

Unsocial objects

I talk a lot about the importance of social objects – stuff for people to talk about – in marketing and the idea that successful brands naturally create a lot

Johnnie Moore

Liminality

Viv McWaters writes about liminality. When you’re asking me to change a particular behaviour (even if it’s for my own good or for the well-being of others, or even the

Johnnie Moore

Book available in print-on-demand format

Viv and I have been beavering away on alternative versions of our book, Creative Facilitation Print-on-demand Our book is now available in A4 print-on-demand format from Lulu. It costs £15

Johnnie Moore

Peaceful Warrior

I decided to have a very quiet day yesterday stayed in bed a long time and left the computer off all day. Subsisted on healthy meals interspersed with comfort food