Hard to believe

I’ll quote Tom verbatim.

You know there’s stupid and then there’s stupid. But the decision-makers at Clear Channel owned Hot 97 have committed the year’s first Mega-Stupid Act (a new award we’ll be presenting at year end) by broadcasting a “parody” of the tsunami victims singing to the tune of “We Are The World” (see here for link). Their “apology” and MP3 removal aside, this is one of those moments that stops you in your tracks and forces you to think about what might be “too much?” Apparently, in the age of attention-gathering, when no publicity is bad publicity, folks lose their way.

Now, some of them should lose their jobs.

It’s great that someone preserved the MP3 evidence. I don’t know about people losing jobs. I’d prefer them to replace normal programming with a phone-in, [UPDATE: independently moderated], about what happened. I wonder about the thousands who listened to this each morning and didn’t think it mattered very much.


3 thoughts on “Hard to believe

  1. Tom Guarriello

    My thoughts about somebody losing a job have to do with what the organization stands for. If you’re running a radio station, what do you lose you job for? Not selling enough ad time? Dropping Q-scores? Standard fare. But if you lose your job for making a stupid decision of this kind, it says that your organization might stand for something else. It tells others, “think about what you’re going to do before you do it.” ‘Cause if this kind of “programming” is OK, it’s on to the next “shocker.”

  2. Chris Corrigan

    Here’s the email I sent to Hot97:

    “Wow…yeah funny shit. Hot97 has a pretty whacked sense of parody

    Y’know, once, not too long ago the world was proclaiming that we were all New Yorkers. People came from all over North America to dig your dead out of the World Trade Centre.

    This song is a disgrace.”

    They live in a global community, where stuff that happens in New York affects the rest of the world and vice versa. Their blindness to this fact leads to this garbage.


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