Nice provocative thought from Earl Mardle:

“If you can’t measure it, you can’t manage it”

Corollary, you end up with a business that only produces measurements. There’s no point being up to your ass in KPI’s when the original intention was to drill for oil.

2 thoughts on “Measurement

  1. Stephen Pierzchala

    This saying has been around a long time. I remember having my picture taken next to it with a sales rep when we visited the Dell campus back in 2001.

    In the end, no matter where it comes from, it’s still one of the gospels.


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