Tag Archives: arrested+development engagement+marketing

Beyond the TV networks

StefanSteven Safran reflects on the cancellation of a popular US comedy show.

Getting cancelled is the best possible thing that could have happened to Arrested Development.

He puts forward a way to disintermediate the networks throwing the whole show online and vigorously engaging its fanbase in future episodes. Great provocative thinking.

Thanks to Alan Moore for spotting it. (Alan’s Communities Dominate Brands blog is one of my must-reads these days.)