What matters?

Evelyn reflects on the books that people are buying and aren’t.

It makes you wonder doesn’t it if marketers – heck, businesspeople altogether – are altogether in left field and totally missing out on engaging and connecting with each and every one of their constituents by cautiously tiptoeing on the surface of life. Hmmm…

This strikes a chord with me. I sometimes find the mundanity of business-speak quite at odds with what I know of the deeper humananithumanity of those who speak it.

[UPDATE] I suppose terrible spelling is part of that humanity…


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